Before the Build Report 02
Marketing & Positioning
Start knowing.
Before you build, spend, or decide — you need a clear picture. Where you stand. Where the market is going. What AI tools fit your business right now, and exactly where to move first.
One-time purchase
Yours to keep
Diagnosis before deployment.
You know AI can do great things. But it’s a lot. Our Before the Build Reports benchmark your business against your market, letting you know where you stand against your competitors and where there are unique opportunities.
Our reports are customized to your brand, giving you a clear path for your next steps, whether you move forward with us or on your own.
Marketing & Positioning
Before the Build Report 1
$825
This proprietary report is most valuable for your marketing needs. Excellent marketing involves clearly identifying your business differentials. This report takes a deep dive into your business and your industry, letting you know where there are opportunities.
Insights from this report enable better:
Content strategy: writing content around your actual differentiators, not guesses
Website messaging: sharpen your copy to stand out
Sales conversations: give your team language for "why us" that's backed by research
Positioning decisions: know which market gaps are yours to claim before a competitor claims them first
Brand voice development: build tone and messaging pillars around real differentiation, not assumptions
PR and partnerships: pitch media and partners with a sharper, more credible story
Campaign planning: build launches and promotions around your strongest, most defensible angle
GEO & AI VISIBILITY
Before the Build Report 2
$1,350
Do you want Claude, ChatGPT, Gemini, Perplexity or others to recommend your brand? It's called GEO — when your brand shows up as a recommendation in these tools, and there are levers to pull that make this more possible.
This report tells you what to do on your website to make your brand more findabale on AI tools. We feel this report is almost mandatory for any brand that wants to begin this process. And becoming seen on LLMs is a process, which starts with your website.
The report includes information on:
Website structural changes: know exactly what to fix in your site architecture, schema, and content so AI tools can parse and trust it
Content prioritization: decide what pages, FAQs, and topics to build first for maximum AI visibility
Baseline benchmarking: see exactly where you rank today across Claude, ChatGPT, Gemini, and Perplexity, so progress is measurable
Technical roadmap: hand your dev/web team a clear punch list instead of vague "improve SEO" instructions
Competitive positioning: see who's already showing up as "the recommendation" in your category and what's letting them win
Long-term visibility strategy: treat GEO as an ongoing process with a clear starting point, not a one-time fix
What the report includes
Big picture first. Then the moves.
Competitive Landscape
What your rivals are doing
Marketing, messaging, AI use, tech stack — and where they fall flat.
AI Opportunity Map
Which AI tools fit your business
Specific tools, use cases, and where automation pays off fastest for you.
Strategic Positioning
Big picture clarity first
See the full landscape before deciding where to focus time and money.
TECHNICAL ROADMAP
Then go micro to get it done
Hand your dev or web team specific work orders instead of vague "improve SEO" instructions.
Report 02
$825
A standalone deliverable you own outright — researched, prioritized, and specific enough for your team to act on the week you receive it. No obligation to continue.
Report 02
$825
A standalone deliverable you own outright — researched, prioritized, and specific enough for your team to act on the week you receive it. No obligation to continue.
What the report includes
Big picture first. Then the moves.
Competitive Landscape
What your rivals are doing
Marketing, messaging, AI use, tech stack — and where they fall flat.
AI Opportunity MaP
Which AI tools fit your business
Specific tools, use cases, and where automation pays off fastest for you.
Strategic Positioning
Big picture clarity first
See the full landscape before deciding where to focus time and money.
TECHNICAL ROADMAP
Then go micro to get it done
Hand your dev or web team specific work orders instead of vague "improve SEO" instructions.
Report 02
$825
A standalone deliverable you own outright — researched, prioritized, and specific enough for your team to act on the week you receive it. No obligation to continue.
Report 02
$825
A standalone deliverable you own outright — researched, prioritized, and specific enough for your team to act on the week you receive it. No obligation to continue.
How it works
AI-powered analysis.
Human-reviewed insights.
AI-powered analysis.
Human-reviewed insights.
Every finding is tested against the AI tools themselves — and reviewed by our team before it reaches you.
Tell us about your business
Your category, your competitors, and the questions your buyers actually ask. One short intake call covers everything we need.
We benchmark your AI visibility
We benchmark your AI visibility
We run your category's real buying questions through Claude, ChatGPT, Gemini, and Perplexity — then audit your site against what those tools can actually read.
You receive the report
Your baseline, your competitors' standing, and a prioritized punch list of site changes — ordered by impact, not by effort.
We walk through it together
A live review call where we sequence the work, so you know what to do first and what can wait.
How it works
AI-powered analysis.
Human-reviewed insights.
AI-powered analysis.
Human-reviewed insights.
Every finding is tested against the AI tools themselves — and reviewed by our team before it reaches you.
Tell us about your business
Your category, your competitors, and the questions your buyers actually ask. One short intake call covers everything we need.
We benchmark your AI visibility
We benchmark your AI visibility
We run your category's real buying questions through Claude, ChatGPT, Gemini, and Perplexity — then audit your site against what those tools can actually read.
You receive the report
Your baseline, your competitors' standing, and a prioritized punch list of site changes — ordered by impact, not by effort.
We walk through it together
A live review call where we sequence the work, so you know what to do first and what can wait.
Data sources
Measured, not guessed.
Live AI answer testing
Crawlability review
Content gap mapping
Schema & structured data audit
Competitor citation analysis
What the analysis covers
Whether your brand surfaces at all when buyers ask AI tools about your category
Which competitors get named instead — and which sources those answers draw from
Structural barriers on your site that keep AI tools from parsing or trusting your content
The questions in your market nobody has published a credible answer to yet
A measurable baseline, so you can prove movement three months from now
Data sources
Measured, not guessed.
Live AI answer testing
Crawlability review
Content gap mapping
Competitor citation analysis
Schema & structured data audit
What the analysis covers
Whether your brand surfaces at all when buyers ask AI tools about your category
Which competitors get named instead — and which sources those answers draw from
Structural barriers on your site that keep AI tools from parsing or trusting your content
The questions in your market nobody has published a credible answer to yet
A measurable baseline, so you can prove movement three months from now
Secure your report
You'll know exactly where you stand.
And exactly where to move.
Complete the form to secure your report. We'll follow up within one business day to begin your intake and schedule your analysis.
This report is yours to keep either way.
Take it and run — with us, with your team, or with anyone you choose. Your asset. Your roadmap. Your starting point.
Ready to see where AI fits?
No cost, no commitment — find out if your business is ready before spending
anything.
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